MM 3503 - Cameron Carter

          I seem to never fail, every time I log onto Youtube or TikTok it never fails that I see someone advertising for and talking about The Coldest Water. This brand is known for selling a variety of water bottles with patented technology that ensures its customers get the coldest water. After seeing this water bottle so much I’ve decided to look to see what the company has to offer. I’ll also be looking at how their marketing via social media has impacted their sales.

          While quarantined inside of homes over the last year people have found new pastimes to keep entertained and occupied. Whether working from home, working out or scrolling through their cellular devices, the Covid-19 pandemic has tested the strength and determination of us all. Social media has certainly been at the top of the list of pastimes that people are currently still using. One of the fastest growing social media platforms is TikTok. The TikTok app was created by ByteDance and was released in September of 2016. The app has been known to have grown continually since its release, especially over the last few years. The app currently has over one billion active monthly users averaging about 52 minutes a day. For those between the age of 10 to 19 the average viewing time per day increases to 80 minutes.  For many I know in my case I was not interested in downloading the TikTok app only because I had a preconceived notion that it was for min...

Watching television has been a popular pastime for decades, although the means of doing so are a bit different these days. When researching any one of my assignments for my media courses in someway it always seems to tie into this pandemic that we’ve been experiencing as a whole over the last year. With mandates to socially distance people have had plenty of time to sit inside cozied up with their remote and quarantine snacks to watch television. Whether watching a movie or television show through their cable provider, local satellite television channels, or streaming service people seem to enjoy a good television bingeing session. I must admit I too am a part of the number one show in particular that has drawn my attention is Bridgeton. The show is set in the early 1800s in Britain during the historical epoch known as the Regency. In the first season, we see the lives of various young ladies, all in hopes of finding a spouse during their courting season. The main character, Daphne, ...

          The year 2020 was one for the books. This past year was plagued by killer hornets, Covid-19, racial injustice, job loss, and social distancing. Despite all of the obstacles, we have all managed to find ways to have fun and enjoy new ways of doing things. The Verzuz battles became rather popular during this quarantine because concerts and such have ceased. T hese "battles" take place between two popular artists based on their catalog, rankings, and popularity along with other factors. There have been almost two dozen battles that have taken place and more are said to take place this year as well.           Verzuz TV is a web series that is hosted by two popular and acclaimed producers by the names Swizz Beatz and Timbaland. The first original battle was back in March of 2020, actually between the now hosts, as they battled as DJs showcasing songs from their catalogs. After seeing the numbers after just one episode the...